Dana is redefining the future of marketing at global snacking powerhouse Mondelez International through her wisdom, wit and will. She oversees the marketing of billion-dollar brands, including Oreo, LU, Cadbury, Trident and Tang. She leads the teams responsible for Agency Relations, Brand Equity, Brand Strategy, Marketing Capability, Media and E-Commerce.
Ad Age calls Dana one of the "100 Most Influential Women in Advertising" and she's on the Forbes list of Top 50 CMOs. Both Brand Innovators and PR Week named her to their top innovator lists.
Dana is AWNY's reigning Woman of the Year. She is also a gifted speaker and passionate teacher, sought out by the Cannes Festival of Creativity, the ANA, the 4A's, Twitter and Facebook.
Nat Ives is executive editor at Advertising Age. He first joined Ad Age in 2005 as a reporter on the publishing beat. He previously helped cover the media and ad industries as a news assistant at The New York Times and reported on commercial real estate for Institutional Investor newsletters. He graduated from the Columbia University Graduate School of Journalism in 2001.
Editorial Director James Cooper oversees all print and digital editorial functions at Adweek, the leading source of news for marketing, media and advertising professionals. It delivers insightful, forward-thinking content across various platforms, including a weekly print magazine, an iPad app, daily newsletters, social media, original videos, events and awards. Adweek is a must-read for CMOs, creatives, media buyers, content creators, agency heads and anyone looking to stay informed about the media and marketing landscape. Cooper started at the Adweek magazine group as a reporter at Mediaweek in 1998 and rose to executive editor before shifting over to the same role at the new Adweek in October 2012. Before Mediaweek he was the programming editor at Cablevision Magazine and a staff writer at Broadcasting & Cable. He graduate from Kenyon College and received a Master's degree in journalism from Boston University. Based in Manhattan, Cooper lives in Westchester Country New York with his wife and two daughters.
Suzanne Vranica is the Advertising Editor for the Wall Street Journal, which is published by Dow Jones & Company. She has 15 years' experience at the Journal covering marketing and the inner workings of Madison Avenue. Ms. Vranica heads up a Web vertical launched by the Wall Street Journal called CMO Today, which addresses the rapidly transforming marketing and advertising industries. The vertical has a full time staff dedicated to breaking news and analysis on the most important developments in the advertising business. CMO Today defines what matters - and what doesn’t - in the chaos of today’s marketing business. Ms. Vranica also makes frequent appearances on a wide range of media outlets such as “Good Morning America” and “CBS This Morning” to discuss advertising topics. A New York native, Ms. Vranica is a graduate of Iona College in New Rochelle, New York. She and her husband live in Hartsdale, N.Y., with their daughter Ryan and son Andrew.
Laura Petrecca is a multimedia journalist with extensive writing, editing, social media and video experience. In her current role of USA Today New York City bureau chief and editor of the Money section, she works on long-term strategy, as well as assigns and edits breaking news and enterprise stories. Previously, Laura was the Sunday business editor at the New York Post, a senior editor at wellness magazine Prevention and deputy New York City bureau chief at Advertising Age. During her two-decade career, Laura has produced thousands of articles and videos on subjects such as advertising, personal finance, small business and workplace issues. She has a master's degree in journalism from Columbia University and a bachelor's degree in journalism from the University of Maryland. Laura frequently moderates panels and has appeared on dozens of TV programs, including the Today show, Good Morning America, CNN, Access Hollywood and Inside Edition.
Jenny is editor of the CMO Network at Forbes, where she manages content critical to executive-level marketing decision-makers. She reports on industry trends, research and news; has interviewed hundreds of CEOs and CMOs as part of her ongoing Forbes CMO Interview Series; developed the Forbes CMO University Alumni Series; and plays an integral role in the development of topics, content and programming for Forbes CMO Practice events throughout the year, particularly the annual, invitation-only Forbes CMO Summit. She is co-host of Wharton Business Radio’s “Marketing Matters: CMO Spotlight.”
Prior to joining Forbes, she was editor of CMO Strategy at Advertising Age.
Jenny has 20 years of experience at business publications such as Sales & Marketing Management, where she served as editor-in-chief; Business 2.0, where she served as senior writer covering marketing; and Chief Executive, where she served as contributing editor.
A recipient of the Jesse H. Neal National Business Journalism Award, her areas of focus have included marketing, advertising and sales; leadership and management issues; digital and emerging media; talent development; health care; and legislative and regulatory issues in multiple industries. She serves as a guest speaker, panelist and moderator at industry events and has provided commentary for various media outlets.
Jenny received a Master of Science degree in magazine journalism from Ohio University’s E.W. Scripps School of Journalism in 1994 and a Bachelor of Arts degree in English Literature/Creative Writing from Miami University in 1992.
Bob Marshall is Deputy Social Media Editor at Buzzfeed where he is responsible for the developing social strategy and content that has made this brand ubiquitous with the use of social platforms as key traffic drivers. Bob's social background includes stays at NBC Universal's Late Night With Seth Meyers and The Onion, where he was responsible for content distribution and much more. Prior to these roles he worked as a social media strategist and was also a regular contributor to Adweek's AgencySpy.
Douglas Quenqua is Editor-in-Chief of Campaign US. He has been writing about advertising and communications for 15 years, with work appearing in the New York Times, Adweek, Wired, MediaPost, Co.Create, the Advertiser, ClickZ and others.
Jeff Beer is a staff editor and writer with Co.Create. He's a former staffer at Advertising Age, Creativity and Canadian Business magazine. He lives in Toronto.
As Vice President of Facebook’s Global Business Marketing team, Sarah sets the course for how the advertising community can best leverage Facebook’s apps and services in a mobile-first environment. In this role, Sarah is responsible for providing clients with innovative and effective marketing solutions for their businesses.
Prior to rejoining Facebook in 2014, Sarah most recently led Universal McCann’s agency operations in the US where, as President of the agency, she oversaw strategy, analytics, custom content, crosschannel buying and planning, and business development.
Before joining Universal McCann, Sarah built and led Facebook’s Global Agency team. In addition to partnering with the Agency community in this role, she led the combination of creative and strategic thinking behind turning cross-channel campaigns into those fueled by digital insights.
Sarah also has extensive client and category expertise. She served as senior vice president at Starcom Mediavest Group leading the Mars Wrigley AOR, and has deep experience across CPG/FMCG, Beverages, Pharmaceuticals, and Consumer Electronics.
Sarah was recently inducted into the American Advertising Federation’s Advertising Hall of Achievement, which recognizes the industry’s top leaders aged 40 and under for their profound impact on the industry. In 2014, Sarah was named one of Advertising Age magazine’s top “40 Under 40” marketing stars.
As a part of Sarah’s ongoing commitment to her community and the industry, Sarah is honored to serve on the Boards of Build-A-Bear Workshop, AWNY, Northwestern University’s Regional Board, the Reisenbach Foundation, the Angelight Foundation, and the Social Impact for the Ad Council. She is also a Rotary International Paul Harris Fellow.
Sarah prides herself on executing with transparency and openness and relentlessly putting customers at the center of her work. Sarah is based in Facebook’s New York office. She holds a degree from Northwestern University and is a very proud wife and mother of two.
Tanya Dua is the brands and agency reporter at Digiday, where she covers the modernization of the media and marketing industries. She reports and writes about startups, brands and ad agencies as they make the transition to digital, including the move towards programmatic advertising, new forms of measurement of digital and social metrics and broader stories about Internet culture like emojis and chatbots. She graduated from Columbia University's Graduate School of Journalism in 2014 where she concentrated on multimedia and business reporting.
Rick Tyler is Co-Founder of Foundry Road Strategies, a political, strategic, and communications consulting firm.
He is currently a Political Analyst for the MSNBC Cable News Network.
Rick was the National Spokesman and Communications Director for Senator Ted Cruz’s campaign for president.
Before joining the Cruz for President campaign, Rick was with The Strategy Group Company, a nationally recognized political advertising and media placement firm.
In the 2012 election cycle, Rick served as senior advisor and spokesman for Winning Our Future, a pro-Newt Gingrich for President Super PAC. As a member of the senior leadership team, Rick provided strategic advice on all aspects of the effort to help Newt Gingrich secure the Republican nomination for President. Prior to joining the PAC, Rick was a key member of former Speaker of the House Newt Gingrich’s team for more than a decade serving as Gingrich’s advisor and spokesman.
Rick was the Founding Director of Renewing American Leadership (ReAL), a not-for-profit organization, and served as Chairman of ReAL Action, the citizen-activist arm of ReAL. Both organizations are dedicated to preserving America’s Judeo-Christian heritage by defending and promoting the pillars of American civilization: faith, family, freedom, and free enterprise.
Rick has lead political education and training programs for federal, state and local candidates and political activists. As lead trainer for GOPAC and trainer for the Leadership Institute, Rick has trained hundreds of candidates, their staffs, and volunteers to lead successful campaigns for elected office in 26 different states.
Rick has been invited to speak about his political insights by many conservative groups, committees and state legislative caucuses. He was a guest lecturer at both the Institute for Politics at the John F. Kennedy School of Government at Harvard and the Robert J. Dole Institute for Politics at the University of Kansas.
A gifted communicator, Rick has been heard on numerous national and local radio shows and has appeared hundreds of times on national television shows including MSNBC; Fox News Channel; CNN; CBS News; NBC News; ABC News; PBS; CNBC; CBN; Bloomberg News; BBC: and Al Jazeera
Rick is a contributing author to the New York Times Best Sellers Real Change: From the World that Fails to the World that Works and To Save American both by Newt Gingrich. He was also the project manager for Speaker Gingrich’s book on healthcare called Saving Lives and Saving Money.
Rick lives in Virginia with his wife and daughter.
Shareen Pathak is the managing editor at Digiday, where she reports on and leads coverage of brands, agencies and retail. Digiday is a global media company that focuses on covering the marketing and media industries in a sophisticated, analytical and honest way. Prior to joining Digiday, she worked at Advertising Age, reporting on East Coast creative agencies as well as the production side of the advertising business. She's a graduate of the Columbia University School of Journalism.
Haley Morris is a veteran of campaigns at every level - from House & Senate races to the Presidential contest. Most recently, Morris was the national spokeswoman for Governor Martin O'Malley's campaign for president. She previously led communications for Gary Peters' winning U.S. Senate bid, helping to secure a 13 point victory that was one of the only bright spots for Democrats in 2014. She also served as the Democratic Congressional Campaign Committee's (DCCC) Midwest Regional Press Secretary in 2012 where she helped elect six new members of Congress and as a press aide to U.S. Senator Sherrod Brown. In 2008, she worked on Jeanne Shaheen's successful election to the Senate. Morris is a Maryland native and proud Dartmouth alum.
Minda graduated from Penn State in 2013 with degrees in political science and English. She then received her Master’s degree at the City University of New York Graduate School of Journalism where she focused on business and economic reporting. At The Drum, Minda covers the advertising, media and marketing industries and is based in their New York office. She has also written for Advertising Age, the New York Daily News and Investment News.
Grace Briscoe is Vice President of Centro’s Candidates and Causes group, delivering the digital media expertise and technology that political marketers need to drive action from key voter constituents. Since joining Centro nearly a decade ago, Grace has guided the company’s most important political advertising clients nationwide. She and her team strive to deliver on Centro's goal: to improve the lives of the people behind the campaigns by providing a unified, enterprise-class software and services to simplify digital media operations.
Grace also founded Centro’s Washington, DC, office in 2010, firmly entrenching the company’s presence among political and advocacy marketing teams. Centro has been at the forefront political advertising in digital media since 2006, having worked with more than 180 political campaigns and independent expenditure committees, and more than 400 issue advocacy advertisers. Through the years, Centro has blended political marketing and digital media to consistently drive winning outcomes – from the local level to the highest post in the country.
Ben Berkley joined The Onion in 2010 and serves as the managing editor of America’s Finest News Source. A Tempe, Arizona native, Berkley remains best known for his 53-year playing career with the San Diego Padres.
Christena J. Pyle currently serves as Supervisor of Diversity & Inclusion at Omnicom Group and Director of ADCOLOR. In these roles she is responsible for creating and driving strategic initiatives to advance the talent and diversity agenda across communications and creative industries.
Christena began her career in advertising as an account manager on IBM at Ogilvy New York, before transitioning to Wieden + Kennedy New York where she produced award-winning campaigns for multinational clients including Nike, ESPN and Heineken. In 2012, she launched a pro bono effort to develop ADCOLOR’s first-ever mobile app. Christena has served on judging panels for the American Advertising Federation (AAF) Mosaic Awards, AAF Most Promising Minority Student Program and on ADCOLOR's Advisory Board. She is currently a member of the 4A’s Multicultural Advertising Intern Program (MAIP) Alumni Board after serving as President from 2012 –2014.
In 2011, Christena was named one of NV Magazine's 2011 Movers & Shakers and ADCOLOR presented her with their 2012 Unsung Hero Award. Additionally, in 2014, she was recognized with the JWT Innovator of Change Award.
Prior to her advertising career, Christena was a cast member on MTV's Road Rules, where she went on to win the Real World vs. Road RulesChallenge. She holds degrees in aviation flight science and marketing and resides in Brooklyn, New York.
Philip edits MediaPost's Marketing Politics Daily newsletter and authors the daily Red, White & Blog column. He is the founder of White House Press, a database website focused on West Wing releases. In 2015, he was a fellow at the Tow-Knight Center for Entrepreneurial Journalism at the CUNY Graduate School of Journalism where he launched White House Press. Prior experience includes legal services in addition to content marketing at an online media startup.
Sandra Sims-Williams is the Chief Diversity Officer (CDO) for Publicis Groupe, a global leader in marketing, communications and business transformation employing some 22,000 people in the US alone. The areas of expertise within the Publicis Groupe portfolio are numerous, as are its many well known brand holdings which include Saatchi & Saatchi, Leo Burnett, Razorfish, DigitasLBi, Sapient, MSLGROUP, Starcom MediaVest Group and ZenithOptimedia to name but a few. As Publicis Groupe’s CDO, Sandra is responsible for developing and sustaining talent engagement and inclusion strategies, initiatives, tactics and tools in support of all Publicis Groupe’s agencies. In support of this mission, Sandra chairs the Publicis Groupe Talent Engagement & Inclusion Council to which all agencies have delegates that are invited to collectively contribute to and move forward Publicis Groupe’s talent engagement and inclusion strategy.
As an extension of her role as Publicis Groupe’s CDO, Sandra oversees all of Publicis Groupe’s business resource groups but serves as the lead voice for VivaWomen!, Publicis Groupe’s business resource group for women and their allies. The group advocates for the inclusion of women across all levels of the company and empowers them through a variety of gatherings, training seminars, and conferences including the 3% Conference, Diversity Woman, the Odyssey Network Business Retreat and the Black Enterprise Women of Power Summit.
Prior to being appointed as Publicis Groupe’s CDO, Sandra was responsible for structuring the D&I strategy across VivaKi’s agencies – primarily media and digital – as Director of Diversity for Digitas. During her tenure with VivaKi, Sandra’s tenacious efforts to underscore principles and policies of diversity and inclusion became widely known, both within the Publicis Groupe family of agencies, and throughout the industry at large.
Sandra has a long tradition of supporting the business community at large. In addition to serving as a member of YW Boston and the 4A’s Diversity Committee, Sandra also currently serves as a member of the New York Ad Club and works with the New York Department of Education to increase the visibility of advertising as a viable career option to high school students through the “I’mPart” initiative. Previous tenures have included serving as a member of the Women’s Executive Committee of the Boston Chamber, member of the Diversity and Advisory Committees for the Boston Ad Club, member of the Executive Council for both WGBH (Boston’s PBS station) and the Woodward School for Girls, and supporter of The Partnership, an organization whose aim is to attract and retain people of color who relocate to Boston.
Outside of the business world, Sandra is an involved member of her community. She has conceived and developed two transformational women’s groups which both revolve around fellowship, peer mentoring as well as professional and personal growth. One group caters to entry level women as they navigate the early stages of their careers while the other is for more established women. Sandra is also a board member of Boston’s Community Servings organization which supports the distribution of meals to terminally ill patients and their families.
Sandra has a Bachelor of Arts degree from Rutgers, the State University of New Jersey and a Master of Arts degree from Hunter College in New York.
Her contributions and successes have earned her many recognitions and awards which include: Howard University’s School of Communication “Global Visionary” Award; the 15th Annual Rosoff “Mentor” Award; Boston YWCA “Academy of Women Achievers” , The New York Ad Club President’s Award and a 2014 ColorComm Award. Sandra was also featured in the April/May 2013 issue of Black Enterprise in an article titled “The Feedback You Need” and again in the summer edition of SAVOY magazine in an article titled “Diversity in the Advertising Industry—Cracking the D&I Code.”
Cynthia "Cindy" Augustine is a master at attracting A+ talent and creating high-performance teams that leverage organizational strength and drive performance. Strategic, resourceful and energetic, Augustine's eclectic experience has helped companies including Scholastic, Time Warner and The New York Times deliver against strategic goals.
Since joining FCB as global chief talent officer in 2011, she has added industry stalwarts and big-brained up-and-comers to the mix. The combination has undoubtedly resulted in a significant boost in the network's performance and profile.
Augustine is responsible for leading all aspects of human resources, including talent acquisition and development, organization design and change management, compensation and benefits, as well as culture and inclusion programs for the global network. Based in the network's New York headquarters, her passion to build a better organization is contagious. Augustine is a proven leader whose business acumen, leadership skills and prowess at strategic problem solving drives change.
Prior to FCB, Augustine served as SVP of human resources and employee services for four years at Scholastic Inc. Her HR career dates back to 1998, during which time she served as SVP, human resources for The New York Times Company. In 2000, her role within the organization expanded when she took on the additional role of president of The New York Times Company Broadcast Group.
A born risk taker, Augustine took on a new challenge in 2004, joining Time Warner as SVP of talent management, overseeing executive and staff development, global recruitment and diversity programs.
Prior to her career in human resources, Augustine worked as a lawyer specializing in employment law, labor relations and employee benefits at The New York Times Company and later as a partner at Sabin, Bermant & Gould LLP. She earned her J.D. from Rutgers University Law School and her B.A. at Sarah Lawrence College.
Accolades abound for this tenacious overachiever. She has been named one of Savoy Magazine's Top 100 Most Influential Blacks in Corporate America (2010-2015), one of the 25 Most Influential Black Women Business Leaders by The Network Journal (2004) and one of Crain's 100 Most Powerful Minority Business Leaders in New York (2003). She is also a Trustee for Save the Children where she is a member of the U.S. Programs Committee, chair for the Compensation Committee and chair for the Head Start Committee.
A dedicated mentor, Augustine makes time to guide others and enjoys time with her husband and their two children.
Steve joined WARC, an online service offering advertising best practice, evidence and insights from the world’s leading brands, ten years ago, and has since fulfilled a variety of roles in London and, latterly, New York. Before that, Steve worked in print journalism and media research, as well as pursuing several expensive academic qualifications with no practical application whatsoever.
Erica Williams is an award-winning speaker, content creator, educator, media personality, social critic, and recovering D.C. political strategist and activist living in Los Angeles. Her talks at TED, Davos, Aspen, and SXSW, among others, have underscored her focus on helping a diverse, non-conformist generation of dreamers thrive, one important conversation at a time. As a contributor to TIME Magazine, Senior Opinion Writer at Upworthy.com, the fastest growing digital media company of all time, and a highly sought after speaker and trainer, Erica reaches an audience of nearly 30 million people a month by creating smart, meaningful content that seamlessly connects personal growth, pop culture and politics.
Previously, Erica spent nearly a decade in Washington's "power circles" building Millennial engagement and demographically focused policy programs at the nation's leading progressive think tank, Center for American Progress, and Citizen Engagement Lab, a first of its kind digital accelerator for social change. With an emphasis on youth culture, diversity and human and civil rights, Erica advised everyone from the White House and Rock the Vote to Fortune 500 companies like Coca Cola and was named one of Politicos Top 50 Politicos to Watch, NAACP's 40 Under 40, a World Economic Forum Global Shaper and an Aspen Institute Ideas Fellow for her work.
A natural in front of the camera, the O Magazine Women Rule Leadership Award winner has been a TV regular, appearing on Dr. Oz, MTV, BET’s 106th & Park, CNN, Dr. Drew, and HBO’s Real Time with Bill Maher. Her work has been featured in Harvard Business Review, Washington Post, Huffington Post and ESSENCE magazine.
Erica is on the road speaking to diverse audiences, from Davos and SXSW to PopTech and the Life is Beautiful Festival, as well as countless colleges and universities across the country.